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Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship
Frederick NewellHow much do you like this book?
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This book is important reading for companies of every size that are trying to satisfy and sell to today's consumer. The author shows by lesson and example why the current CRM isn't working, what needs to change, and how to put the CMR philosophy to work.
Categories:
Year:
2003
Edition:
1
Publisher:
Bloomberg Press
Language:
english
Pages:
265
ISBN 10:
1576601323
ISBN 13:
9781576601327
File:
CHM, 500 KB
Your tags:
IPFS:
CID , CID Blake2b
english, 2003
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